January 2021
Gabb
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Project
Gabb Tapique is a fashion & portrait photographer and drag queen from the Philippines who got widely known for his photography through the stock image platform Pexels, where his photos were used by 3.5 million people worldwide. Our task was to define his own visual identity and incorporate it into the branding and website.
©All photos belong to Gabb Tapique.
What we did for him
- Definition of his visual identity
- Translate his visions and photography style to identity options
- Branding
- Logo
- Webdesign
- SEO strategy
- Animations
- UI & UX testing
- Webdevelopment
- Release
Logo
Gabb is a multifaceted character, applying creativity to various projects and works.
Despite many flashy projects, he equally tries to reflect harmony throughout all of them.
This same approach was used for the logo: striking & harmonious.
We modified serif fonts, which are known for their classic and harmonious appearance to make them appear more modern. Moreover, we centered the first and last name slightly offset above each other to visually strengthen the symmetry.
Page Loader Animation
When
Branding & Webdesign
For a classic but modern visual appearance, we decided to focus on the logo and especially the photography. All distracting information was removed and additional details were kept to a minimum.
Our Clients
